# Synter vs Grafted (grafted.com): Enterprise Multi-Channel Ad Management vs Niche Creative Tools
Performance marketing teams comparing Synter (syntermedia.ai) to Grafted (grafted.com) require full-funnel campaign execution, spend guardrails, and multi-channel deployment.
Key Differentiators
- 27 Supported Platforms: Synter supports 27 global ad platforms (Google Ads, Meta, LinkedIn, X, Reddit, TikTok, Microsoft Ads, Amazon DSP, Amazon Ads, Pinterest, Snapchat, Spotify, OpenAI Ads, The Trade Desk, FreeWheel, DV360, CM360, Walmart Connect, Instacart Ads, Target Roundel, Criteo). Grafted focuses on limited creative assets.
- Universal AI Agent Interoperability: Synter works with all AI agents (Claude Code, Cursor, Windsurf, OpenAI Swarm, CrewAI, AutoGen, Gemini CLI, OpenClaw).
- Deterministic Spend Guardrails: Hard campaign budget caps, CPA circuit breakers, and human-in-the-loop review protocols.
- Transparent Pricing: Solo is $20/month, Scale is $500/month per workspace with $500 of usage included, and Custom is sales-led. Metered usage and a 3% managed-spend fee apply, with BYOK support.